Durango Running Company

Durango Running Company owner, Brett Sublett had lots of experience in the outdoor retail and athletic shoe industries but had never owned his own store.

Sublett had managed Your Running Store for four years and then became the footwear buyer at Back Country Experience for three years. He also knew a lot about running and running shoes since he Coached Cross Country at Fort Lewis.

When Sublett decided he wanted his own store, he contacted the SBDC and initially spoke to advisor Joe Keck. Keck asked about his personal experience in the industry, and what his qualifications were to venture out on his own. Sublett explained his prior experience and presented a rough outline of his business plan. Keck made sure all the major points were covered and the two discussed what kind of entity the business would be and how to file with the state. Sublett chose LLC – Limited Liability Company for his new business – Durango Running Company.

He also consulted with an attorney and an accountant and the business was formed.

Advisor Joe Bishop then helped with the hunt for the perfect retail location. “He pointed out the possible pitfalls and red flags and told me what to look for in a location and a lease agreement. One of the most important things Joe taught me was that I didn’t have to just accept what the landlord proposed. I could negotiate.”

Sublett didn’t realize he had leverage and Bishop’s advice gave him the confidence and strength to negotiate a lease that worked for both parties. They reviewed a few leases and looked at a few spaces before deciding on 473 E. College Drive – next to Home Slice Pizza. Sublett confesses to grabbing quite a few quick lunches right next door, as the smell is hard to ignore.

Sublett was very impressed with “the timely manner in which Joe Bishop responded to my questions.” He’d shoot an email out with a question and even if it was Sunday night- Joe Bishop got back to him quickly.

Sublett explains, “Opening a new business can be scary. The accessibility of advisors in this program is outstanding. The process was unintimidating, they were welcoming and it was easy to get an appointment. The expertise of the advisors is invaluable in helping a new business owner navigate all that needs to be done.”

Enterprise Bar & Grill

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Freenotes Harmony Park

By Malia Durbano Richard and Christy Cooke are so grateful to the SW Colorado Small Business Development Center for consulting with them and putting them in touch with valuable resources to assist them in growing and expanding their business. Thanks to the help of the SW CO SBDC their company is experiencing 100% growth in 2011. Originally, a small cottage industry business, started by Richard Cooke in 1990 in Moab, Utah, FHP was at capacity

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Southwest Discovered

Southwest Discovered (SWD) is a weekly blog/mini e-magazine founded by Amy and Jim Dodson. Their passion for the Southwest, along with a ‘forever tourist’ mindset was inspiration for the website. What began as a personal blog about the region’s cuisine evolved into a business. SWD would detail their road trips and experiences, highlighting their discovery of Southwest culture, people and landscapes through art and story. When they were transitioning away from the blog in 2015,

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Choke Cherry Tree

By Malia Durbano Jenelle Syverson got hired at the Choke Cherry Tree as a temporary employee for the Christmas season of 2003. Still an employee, the opportunity arose for her to purchase the business in January of 2014. She loved the store and the customers, and had learned a great deal, but her Associates Degree in Micro- Computer Support from Iowa Western Community College in Council Bluffs, didn’t prepare her for owning a retail business.

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The Earth Girls

By Malia Durbano When Kirsten Gum and Emyrald Sinclair decided to be business partners they both had plenty of experience but still had questions that advisor Tom Holcomb helped them answer. Both women were new to the community and didn’t really know what resources were available or where to start. The partners had to decide what kind of entity they wanted to be. Was it to be a partnership or an LLC? How would they

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Mesa Verde Motorsports

Entrepreneurial blood runs through Jason Spruell’s veins.  His grandparents opened Gene Patton Motor Company in Cortez, CO back in 1970.  The business sold motorcycles, off-road vehicles, snow mobiles and snowblowers.  They also had a service shop.  Jason’s parents, Kelly and Dennis, currently own and operate Cortez Animal Bed & Breakfast which they opened twenty-five years ago.  His brother opened a glass shop six years ago.  “Everyone in the family ran a business,” Jason explained.  “I worked at my grandparents’ shop when I

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